Teja Hudson talking to a women interested in her website

Starting a business is not an easy thing to do. It can be difficult logistically, personally confronting, frankly terrifying to have to put your idea out into the world and open yourself up to rejection.

Lonely

It can also be very lonely. Before I joined the Good Ideas program, I was attending entrepreneurial start up groups, and everyone was friendly, everyone was nice, but what you hear in those groups is people talking about profits and Angel Investors and market share and exit strategies.

No one was talking about purpose, or sustainability, or how to make the world a better place because it needs our help. They weren’t my people. And I still felt alone in a room full of people.

Mostly I wanted to find my people; those who are willing to talk about purpose, who cared about impact, who thought about business in the way I thought about business.

Guidance

When I came to Good Ideas, of course I was looking for guidance and frameworks and contacts and help to develop my business (and I definitely found all those things thanks to our marvellous coaches), but mostly I wanted to find my people; those who are willing to talk about purpose, who cared about impact, who thought about business in the way I thought about business.

And that’s what I found. I now have people I can laugh with (and cry with), critical friends and unwavering supporters, people who will check in with me, who will happily share their diverse skillsets and knowledge, who will offer advice…and will talk me out of quitting when it all gets too much

Family

Twelve lovely students, two marvellous coaches and one super-organiser: together we have become a community, our own little family, and from now on every time I walk past the top of the lane, I will remember that there is a little piece of home at the end.

Because of Good Ideas, I am not alone anymore.

Teja Hudson, Love Zero
Good Ideas Class of 2019


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